Tracking your campaign performance is the key to effective digital marketing. This is where UTM parameters come in. Short for Urchin Tracking Module, UTMs are snippets of text added to a URL.
Data Driven Insight
Data Driven Insight is our go-to resource for insights, tips, and strategies on harnessing the power of data, automation, and integration to transform your business, optimize processes, make data-driven decisions, and stay ahead of the competition.
When selecting a search solution, many factors come into play, from cost considerations to technical capabilities and ease of use. In this blog post, we delve into a detailed comparison of three promi...
One powerful tool you should know about is the WordPress REST API. But what is it, and why should you care? In this post, we'll dive into the ins and outs of the WordPress REST API, exploring its stru...
Choosing the right content management system (CMS) is a pivotal decision for web developers and small business owners alike. The CMS you select can influence everything from website performance to eas...
The rise of Artificial Intelligence as a Service (AIaaS) has transformed numerous businesses by offering robust AI capabilities without the need for significant upfront infrastructure investment. Yet,...
Introduction to AWS API Gateway In our interconnected digital world, Application Programming Interfaces (APIs) play a vital role in connecting diverse software systems. An integral part of the Amazon ...
NVIDIA has recently introduced a revolutionary text embedding model called NV-Embed-v1, which will make significant waves in the field of natural language processing (NLP). This model represents a sub...
Modern Organisations are swimming in data. However, despite investing heavily in data collection, technologies, and talent, many companies struggle to create a strong, data-driven culture. The biggest...
Rumours are swirling in the tech world about a potential blockbuster acquisition: Google buying marketing software giant HubSpot. While neither company has confirmed the rumours, whispers of a deal ha...